Introduction
In 2025, Instagram introduced a new update that involved changes to the profile grid size. Now, instead of the usual squares, rectangles appeared. This update caused excitement among content creators and regular users.
What changed after the update?
Now, instead of square previews (aspect ratio 1:1), rectangular images with a 4:5 ratio are used. The profile now looks similar to the Reels video feed.
Some users appreciated the new format, noting that it makes the profile more aesthetic and simplifies the planning of the visual style of the feed.
However, another part of the audience was dissatisfied with the changes. Those who had spent a long time working on the design of their grid faced problems. They have to redo the content for the new format, and for experienced users, this means a lot of work.
Reasons for the Update
The main reason for the update is Instagram’s desire to make using the platform more interesting for users. The new grid allows for faster content viewing, which can lead to an increase in likes and comments. Additionally, the update addresses user requests for more convenient placement and display of images, helping them better present their content.
How to adapt to the changes?
To successfully adapt to new conditions, content creators are advised to:
- Review content
Make sure your photos and videos meet the new size and format requirements.
- Use adaptive formats
Experiment with different image formats to make the most effective use of the new space.
- Analyze engagement
Keep track of the statistics of your posts to understand which formats work best under the new conditions.
Conclusion
The update to the Instagram grid size in 2025 opens new opportunities for users and content creators. The platform continues to evolve, responding to the needs of its community. Although the changes have elicited various reactions, adapting to them will allow users to remain relevant and effective in promoting their content.